Case Study · 01
Diamond Liquor.
A custom WordPress website designed and developed for a locally owned Alberta liquor store.
A website built to support a local business.
Diamond Liquor wanted a stronger online presence that could showcase its products, weekly deals, events, delivery options and community involvement.
The website was developed as a custom WordPress theme so the client could update important content without editing the code.
Theme
The visual direction focuses on a clean, modern retail experience while keeping the brand recognizable and easy to navigate.
Colour Palette
Designed for desktop, tablet and mobile.
Desktop
Full-width layout with larger imagery and expanded navigation.
Tablet
Content and navigation adapt to a narrower screen.
Mobile
Stacked content and touch-friendly controls.
Editable Content
Client-editable website content through WordPress.
Weekly Deals
Dedicated space for current promotions.
Events
Event information for weddings, galas and other gatherings.
Delivery
Integration and links for available delivery services.
Contact Forms
Form submissions managed through the WordPress dashboard.
SEO
SEO fundamentals including metadata and image alt text.
Research
Understanding the client's goals, customers and business requirements.
Design
Creating the interface and visual direction before development.
Development
Building the WordPress theme and responsive layouts.
Testing
Testing layouts, forms, responsive behaviour and content.